Who are the benefitiaries of LoveAll initiative?

Our initiative is dedicated to serving the underprivileged individuals and families who encounter challenges in accessing daily meals. Through our efforts, we strive to provide them with convenient access to nutritious food, thus addressing their immediate needs with compassion and efficacy.

What kind of meals do we serve?

We have a short listed menu of simple yet, tasty and nutritious food that ncludes - Pongal, Rava upma, Bisibele Bath, Lemon rice, Rice pulav, Tomato Bath

How many times a day and how many days a year do we serve?

One Meal a Day- Preferably Lunch shall be served. 365 days a year, no excuses.

How do we intend to establish a sustainable model for our initiative?

Atria Foundation is committed to fostering sustainability by providing a platform for the purpose by providing infrastructure & operational support until the community (Societies/Corporates/Institutes/Societies) adopts it and can autonomously manage the initiative by themsellves. Our aim is to integrate these food banks seamlessly into the fabric of community giving, akin to established charitable practices, just like everyone does charity at Old-age homes, orphanages, temples, etc. on their special day, we want our Food banks to be the next go-to place for charity. This approach ensures long-term viability and fosters a culture of ongoing support for those in need.

Marathon | Atria Foundation

Location

Industrial Area,Bengaluru

14th Dec 2024

5K, 10K,21.1K, 31.6K, 42k

Our Clients Say

"BMM is a celebration of human spirit and determination, showcasing that with each step, we move closer to our goals. Witnessing and being part of this event was truly unforgettable, a vivid example of how collective effort can turn aspiring dreams into reality."

About Bengaluru Midnight Marathon

The Bengaluru Midnight Marathon is a unique and popular running event held annually in Bengaluru, India. Bengaluru Midnight Marathon (BMM) is a celebration of sportsmanship and community spirit, where runners from all walks of life come together under the stars to make a difference. Organized by Rotary Bangalore IT Corridor, BMM is unique event Asia's first and the largest midnight marathon, acknowledged and marked in the official ‘International Marathon Calendar’. BMM is one of the few races in India to be a member of Association of International Marathons and Distance Races (AIMS-IAAF). BMM has been an inspiring fitness and philanthropy since 2007. Beyond being a thrilling race, BMM is a platform for social change, with 100% of the proceeds supporting crucial causes, including women’s safety and the upliftment of the underprivileged. Every step taken at BMM brings hope for a brighter, more inclusive future.

Event Categories and details

Wissen 5K Fun Run (Non-Timed)

12 yrs. & above

Registration closes on

T-shirt + Bib + Certificate

(immediately after Race at venue)

(included in ticket price)

Rs. 1180

(Inc. of all taxes)

12th Dec 2024,11:59PM

Fastenal Fast 5K Run (Timed)

12 yrs. & above

Registration closes on

T-shirt + Bib + Timing chip + Finisher Medal + eCertificate

(included in ticket price)

Rs. 1475

(Inc. of all taxes)

8th Dec 2024,11:59PM

Akamai 10K Run

14 yrs. & above

Registration closes on

T-shirt + Bib + Timing chip + Finisher Medal + eCertificate

(included in ticket price)

Rs. 1770

(Inc. of all taxes)

8th Dec 2024,11:59PM

Agriplast Half Marathon

18 yrs. & above

Registration closes on

T-shirt + Bib + Timing chip + Finisher Medal + eCertificate

(included in ticket price)

Rs. 1770

(Inc. of all taxes)

8th Dec 2024,11:59PM

31.6K Run

18 yrs. & above

Registration closes on

T-shirt + Bib + Timing chip + Finisher Medal + eCertificate

(included in ticket price)

Rs. 1947

(Inc. of all taxes)

8th Dec 2024,11:59PM

PhonePe Full Marathon

18 yrs. & above

Registration closes on

T-shirt + Bib + Timing chip + Finisher Medal + eCertificate

(included in ticket price)

Rs. 1947

(Inc. of all taxes)

8th Dec 2024,11:59PM

Buy Now

Rtn. Gordon Mclnally

Rotary International President 2023-24

- Chief Guest at BMM 2023

Namaskara Bengaluru!

As Rotary International President 2023-24, 1, Gordon Mcinally take immense pleasure in being part of such a historic event, as Chief Guest of the 16th Edition of PhonePe Bengaluru Midnight Marathon 2023, world's first Marathon run at night.

We have seen so many marathon runners go off, so many half marathoners go off and it's all in aid of mental health. I am so grateful to Rotary for everything they have achieved.

The theme for this year's BMM is aptly chosen as 'Run for Mental Wellness', a poignant acknowledgment of the crucial role physical activity plays in mental health.

Our Chief Guests And Brand
Ambassadors

Youth Icon-2015

Ms Saina Nehwal

I feel extremely proud to be associated with Bengaluru Midnight Marathon. With the distinction of being the only midnight marathon in the country, it is not only providing a platform for the runners but is also creating a sense of social responsibility among the people. I wish you all good luck and hope to see BMM as one of the most acclaimed marathons in the world.

Mentor & Inspiration

Late Shri Milkha Singh

Bengaluru Midnight Marathon for me means being together, being positive, being fit. Sports teach us how to love and respect others. I wish BMM will encourage the people of Bengaluru to run more, and we will produce a world champion, of whom the whole country will be proud.

Brand Ambassador for BMM 2016

Ms MC Mary Kom

copy-of-sports-37-2024-10-2cf9f55091c5db3418456f261e51f00b.webp

I am pleased to be a part of this unique race which has so many wonderful elements - the spirit of running, good health, feeling of brotherhood and most of all, helping to raise money for the humanitarian projects that Rotary Bangalore IT Corridor runs. I wish them the very best.

Chief Guest BMM 2018

Mahesh Bhupathi

When you are taking up a Challenge - be it a 5, 10, 21 or 42km. Run, you have to train for it. Take your time to understand what requirement is there for training and make sure you do everything right. I think the participants are lucky they are running the Midnight Marathon in Bengaluru. The weather here is always awesome at this time of the year, so they should enjoy it.

Brand Amabassador, BMM 2022

Avinash Sable

(India's 3,000m Steeplechase 9 times National record holder and the silver medalist at Commonwealth Games 2022)

I am extremely pleased to be part of an event like Bengaluru Midnight Marathon that not only provides a platform for athletes and running enthusiasts but is also deeply involved in socially relevant causes. I am looking forward to this new experience and seeing all the participants on the event day.

Brand Ambassador - BMM 2023

Harmilan Bains

(silver medal winner in the 1500m and 800m at the Asian Games 2023 in Hangzhou)

When I do endurance training I find it very challenging. I can't wait for it to get over even if it is a much lesser distance than a half marathon, so my mother and I have great respect for marathon runners, especially those who are not professional athletes.

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Our Clients Say

About Bengaluru Midnight Marathon

Event Categories and details

Rtn. Gordon Mclnally

Our Chief Guests And Brand Ambassadors

Our Chief Guests And Brand
Ambassadors